It used to be that the single most significant cause of lost productivity in the average office was the telephone. Clients, family, friends, salespeople and everyone else would reach you by phone and in many offices, the phone seemed to never really stop ringing, keeping content creation service you from getting anything done. People still use the phone of course, but it has been overtaken by social networking and media as the culprit in lost productivity. Even our mobile phones are now wired in to the web and with it, non-stop updates, invitations, advertisements and so on, originating from social media and networking platforms; but here's a few ways to cut down on the interruptions:
* Have a social media policy in place and follow it: You should make a schedule of when and how you'll use this media for your business. Know what you're going to do and when and you'll be able to save a lot of time.
* Automate where you can: You can easily post and/or notify your social media contacts about new content automatically. This alone can literally save you hours of time in a single day if your business does a lot of blogging and content creation to promote your business.
* Put the "social" into "social media": automation can save you a lot of time, but sometimes there's no substitute for getting involved directly and giving your interactions with other users a personal touch. Try to set aside a little time every day or week depending on your needs to participating in conversations and creating connections with your current and potential customers and your business will be better off for it.
* Keep your business and personal use of social networking and media separate: While it's probably close to impossible to keep yourself entirely away from checking your personal Facebook page, Twitter account and the like during the workday, keep it to an absolute minimum. If you're checking your social media pages every ten minutes, it adds up to a lot of time not spent working on the job at hand. Log off, turn off the notifications and you'll be surprised by how much more you can get done in a day.
Social media can be a boon to businesses when used properly; but it can also be a curse, causing lost productivity and missed deadlines. It may take a little adjustment to get used to using it in a more controlled and strictly defined way, but before long it will become a habit - after all, you did do your job somehow before Facebook came along.
By using social media to the advantage of your business and adopting policies which cut back on time wasting, you'll be able to get the most out of the time and effort you do put into your social media marketing efforts. You have to be where the consumers are, after all, so it's as big of a mistake to avoid social media entirely as it is to overuse it or use it improperly.
Ready to get started? Download a copy of the Top 3 content creation service Social Media Platforms You Need to be Using today. Social media isn't rocket science. It's a fun, interactive method that helps you meet and engage with a larger audience than your website or mailing list alone will allow. It is another way to grow your revenues and profits when done well.